Skip to content
UXClaim
User Research

Reddit Intel

Convert Reddit discussions into bilingual Excel reports for competitor analysis, user insights, and market research.

What it does

Reddit Intel transforms scattered Reddit discussions into structured, report-ready Excel files. Instead of raw data exports, it delivers actionable intelligence organized by intent, sentiment, competitors mentioned, and next steps.

Give it a keyword—like “Notion competitors” or “crypto withdrawal problems”—and get back a bilingual Excel with posts classified by user intent, sentiment analysis, competitor mentions, use case insights, and concrete action items your team can act on.

How it works

  1. Multi-sort collection: Runs parallel searches across relevance, hot, new, and top posts to bypass Reddit API limits and collect 600–1500 posts instead of the typical 150
  2. Deep classification: Analyzes each post for intent (seeking help, venting, comparing, switching), category, sentiment, and explicitly mentioned competitors
  3. Smart filtering: Removes noise—image-only posts, bot spam, pure promotions—to keep signal high
  4. Bilingual output: Automatically translates titles and summaries to Chinese while preserving original English text
  5. Excel formatting: Delivers color-coded sheets with frozen headers, sentiment indicators, confidence levels, and a summary dashboard with distribution charts

Use cases

  • Competitor research: See which alternatives users mention alongside your market space
  • User pain points: Identify what customers struggle with most
  • Market monitoring: Track sentiment and conversation trends over time
  • Product direction: Find feature requests and switching signals in real discussions
  • Chinese team collaboration: Get English research translated and structured for internal reports

Who benefits

Product managers, UX researchers, and growth teams who need to understand market signals without reading hundreds of Reddit threads manually. Best for fast directional research and internal reporting rather than large-scale historical archives.

Frequently asked questions

How do I use Reddit Intel to analyze a competitor?
Enter your competitor's name as a keyword (e.g., 'Notion' or 'Figma'). Reddit Intel collects posts mentioning them, classifies sentiment and intent, extracts what users like/dislike, and identifies which alternatives they compare it to. You get a structured report showing pain points, switching signals, and feature requests in one Excel file.
What makes Reddit Intel different from other Reddit scrapers?
Most tools just export raw post data. Reddit Intel adds the analysis layer: it classifies intent (help-seeking vs. venting vs. switching), extracts explicit competitor mentions, summarizes comments, translates to Chinese, and generates action items. The output is a working research artifact, not a JSON dump.
How many posts does it collect per search?
Typically 600–1500 posts per keyword, depending on topic popularity and time range. This is much higher than single-query tools (~150) because Reddit Intel runs relevance + hot + new + top sorts in parallel and deduplicates. Reddit's API has hard limits on how much data you can fetch—this is a platform constraint, not a tool limitation.
Does it include comments or just posts?
By default, it collects posts only (fast mode, 3–5 minutes). You can enable 'deep mode' to also fetch and summarize the top 3 comments per post—this takes longer (10–15 min) but gives richer context on how users responded to each discussion.
Is Reddit Intel available in English and Chinese?
Yes. The tool accepts queries in both languages. Output includes original English titles and auto-translated Chinese summaries. All 18 data columns are bilingual, so your English-speaking and Chinese-speaking teammates can both use the same report.
What time ranges can I search?
Last 7 days (default), 30 days, 3 months, 1 year, or custom date ranges. Note: Reddit's API ranks posts by recency within that window, so very old queries may return fewer results. Recent topics typically have the most data available.
Do I need a Reddit account or API key?
No. Reddit Intel uses Reddit's public JSON API, which requires no authentication. This means no setup friction, but you are subject to Reddit's rate limits (~10 requests per minute unauthenticated). The tool sleeps 2 seconds between calls automatically.
Can I search multiple keywords or subreddits at once?
Yes. You can use boolean operators: `AND`, `OR`, `NOT` (e.g., 'Binance AND withdrawal NOT promotion'). You can also specify which subreddits to search, or let Reddit Intel scan across all communities. Claude will ask which approach fits your research goal.

Glossary

Multi-sort strategy
Running searches across relevance, hot, new, and top rankings separately, then deduplicating results. This bypasses Reddit's single-query limits and increases post yield from ~150 to 600–1500 per keyword.
Intent classification
Categorizing each post by user motivation: seeking help, venting frustration, sharing experience, requesting recommendations, asking for alternatives, discussing opinions, or reporting news. Helps distinguish signal from noise.
Sentiment analysis
Labeling posts as positive, negative, neutral, or mixed based on tone and language. Color-coded in output for quick scanning of overall market mood.
Competitor mention extraction
Identifying and flagging product or company names explicitly mentioned in posts. Shows which alternatives users discuss alongside your keyword, revealing your competitive landscape.
Confidence level
A reliability score (high/medium/low) for each classification judgment, indicating how confident the analysis is in that post's category, sentiment, or intent. Helps teams prioritize the most trustworthy insights.

More in User Research

All →
User Research

Ditto Product Research

Run customer research, pricing tests, and product validation using 300K+ AI personas with 92% focus group overlap.

Ask-Ditto
User Research

Research Team Tutorial

Build a multi-agent AI research system using Claude Code that extracts data from papers, performs analysis, writes articles, and reviews its own work.

Tristan578
User Research

UX Discovery Interviewer

AI-powered agent skill that conducts structured UX research interviews, transforming vague product ideas into actionable discovery insights.

JacobLinCool